Blog

Articles on email marketing, email coding and campaign workflows

Marketing

How to Build an Email Sequence for Events: From Announcement to Reminders and Feedback

July 17, 2026

Marketing

RFM Segmentation Without a Complex CRM: A Simple Approach for Small Business

July 16, 2026

Marketing

Browse Abandonment: How It Differs from Cart Abandonment and How to Launch It

July 15, 2026

Marketing

Why Open Rate Is No Longer the Main Metric: How Apple MPP and Gmail Prefetch Skew the Data

July 14, 2026

Tips

A Pre-Holiday Crash Test: A Load and Deliverability Checklist for Peak Season

July 13, 2026

Marketing

Email Marketing for the Hospitality Business: Specifics, Scenarios, and Best Practices

July 12, 2026

Marketing

Zero-Party Data: How to Ask Subscribers Directly What They're Interested In 

July 11, 2026

Marketing

How to Explain to Subscribers Why You Collect Their Data

July 10, 2026

Tips

The Unsubscribe Page: How to Make It Useful, Not Final

July 9, 2026

Marketing

Ethical List Building: How Hidden Opt-In Checkboxes and Purchased Contacts Affect Email Deliverability

July 8, 2026

Master template

How to Speed Up Email Production and Cut Design Costs: A Guide to Master Templates

July 6, 2026